PEDAGOGICAL PRINCIPLES OF FORMING ENTREPRENEURIAL COMPETENCE OF FUTURE ECONOMISTS IN THE UNIVERSITY STARTUP ECOSYSTEM

Abstract

The study is devoted to the formation of entrepreneurial competence of future economists in the conditions of a university startup ecosystem. The relevance of the study is due to the need to train economists capable of entrepreneurial activity, independent business management and strategic decision-making in a competitive environment. The purpose of the study is to determine the pedagogical principles of the formation of entrepreneurial competence of future economists in the conditions of a university startup ecosystem. The definition of the concepts of “personal entrepreneurial competence” is formulated, taking into account the specifics of its formation in the conditions of a university startup ecosystem, as well as “pedagogical principles of the formation of entrepreneurial competence of future economists in the conditions of a university startup ecosystem”. The components of the entrepreneurial competence of an economist are identified: cognitive, activity, personal, value-based. The following pedagogical principles of the formation of entrepreneurial competence of future economists in the conditions of a university startup ecosystem are determined: introduction of a startup-oriented approach in the professional training of future economists; the use of active learning methods in the process of professional training of future economists; combining fundamental theoretical training with in-depth practical training; the use of digital technologies and online platforms. It is shown that an important factor in the development of entrepreneurial competence is the creation of a university startup ecosystem, which includes business incubators, acceleration programs, startup competitions and partnerships with venture funds. The use of digital technologies and online platforms ensures the development of entrepreneurial skills through access to business simulations, strategic planning tools, CRM systems, financial platforms and specialized resources for startup management. In conclusion, it is emphasized that the formation of entrepreneurial competence is an important element of training competitive specialists who are able to adapt to a changing market environment and initiate their own business projects. The proposed educational approaches not only contribute to the development of students' professional skills, but also stimulate the creation of an innovation-oriented economy through the active introduction of a startup culture into the higher education system.